P&G plans to Pamper the world
Tuesday, 15/04/2014 11:43
Procter & Gamble Vietnam (P&G Vietnam) commenced the construction to expand its Pampers diaper manufacturing plant in Ben Cat district, southern Binh Duong province last week.
With the expansion, P&G Vietnam adds more $80 million to increase the production capacity of its Pampers brand, a global leading diaper brand that serves Vietnam’s market and is exporting to Asia and other parts of the world.
“Achieving the highest growth rate among P&G group in three years consecutively, Vietnam becomes one of the markets in P&G’s list of prioritised investing expansion,” said Emre Olcer, general director of P&G Vietnam. “P&G has tripled its investment in Vietnam up to over $200 million so far in 2012 and will increase its investment continuously in the coming years.”
“Since P&G’s Pampers diaper started its operation in November 2010, the trademark has gained Vietnamese consumers’ interest and a very good growth rate. We’re happy that there are more and more Vietnamese babies served by Pampers and we hope to serve better and more. That is the goal of Pampers plant expansion,” said Manuel Roman, P&G Vietnam’s plant manager.
Pampers is the diaper trade mark recording highest sales revenue in the world currently, according to P&G.
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